The Ultimate Guide to Lifelong Business Relationships
This book contains four sections focused on the objective of building lifelong business relationships. Read sample chapters from Currency: Striking Networking Gold in a Relationship Economy.
October 2008, Paperback
268 pages $24.95
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Click here to view the table of contents.
Expose Yourself
Building a solid business referral network through shameless self-promotion
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Word Power
Using your verbal assets to accumulate relationship capital
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Transactions
Delivering an unforgettable customer experience
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Brand Equity
Building a lasting brand that grows in value and leaves a legacy
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How Could I Take Networking to the Next Level?
After devoting years of research on the art of networking, I began to ask myself, “Is this all there is?” I sensed an enormous need to connect the art of meeting people to an outcome other than building a big contact list. No one can survive on contacts alone.
Well, my search for the answer to the question brought me to a gold mine — a networking gold mine. If I took networking a step beyond the typical techniques and provided the tools to communicate more effectively, deliver an unforgettable customer experience, and build a personal brand, I could empower people to create more clients, bigger paydays, and sweeter success.
This book takes the topic of networking and turns it into the study of building lifelong business relationships. The benefit is less expense on marketing and less time spent learning the needs and interests of new customers. That equates to more profit, more energy to put into improvements with guaranteed outcomes, and more quality time in your personal and professional life to invest in things that really matter.
You can read this book from front to back. It’s designed so that each section can stand alone if you only want to read one section. Feel free read it in any order. However, if you’re like me, I want to know how books end so I like to start with the last chapter. If you read the last chapter in this book, you’ll understand the purpose of the whole journey — should you choose to take it — I lead you through in Currency. The final chapter sums up what I really believe to be so compelling about this process. Building our legacy through relationships during the course of our life will make us proud of a life well-lived.
When you dig deep into the client list you already have, you realize you are sitting on a gold mine of information and relationships from people who already have chosen to do business with you.
This isn’t just another book on networking, and I’m not just another expert on networking — building lifelong business relationships is my passion, and I want you to have what I’ve achieved too.
Go get ‘em, Tiger. It’s time to dig deeper in your gold mine. More clients, bigger paydays, and sweeter success await you there.
Carrie Perrien Smith
Networking and Business Relationship Expert
Currency: Striking Networking Gold in a Relationship Economy Makes a
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Client Appreciation Gift or Training Resource for Your Sales Team
Buy additional copies at our volume discount price for your team or your clients.
If you need enough copies, consider customizing it with your logo and up to four pages of information about your company in the front of the book.
You can even turn one section of Currency into a gift book! Currency is divided into four standalone sections that can you can order separately and customize it for your company.
Click here to learn more about volume discounts, customized copies, or ordering the individual sections of the book.
Discover Four Techniques that Will Transform You from Unknown to Top of Mind in Maximize Your Network
The Maximize Your Network audio CD program can help you make every moment count that you spend networking. Carrie reveals four techniques that will help you capture every personal and professional opportunity when you are networking. It will make the difference between being just another contact and achieving ultimate exposure.
- Creating a confident first impression
- Capitalizing on the gold zone
- Leading meaningful conversation
- Follow-up that turns prospects into clients
You can spend hundreds hours a year networking. Like money wasted on ineffective advertising, ineffective networking wastes valuable time you could be spending with your business, family, and home.
Make every moment count. Carrie reveals four techniques that will help you capture every personal and professional opportunity when you are networking.
If you aren’t currently networking, this audio CD gives you the tools and confidence to start. Bottom line, networking is one of the most effective marketing strategies you can employ for your business.
2008, 38-minute audio CD, $13
Buy Maximize Your Network. Includes sales tax and shipping to U.S. addresses.
Save when you buy Currency and Maximize Your Network! Just $30.
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nomy. Includes sales tax and shipping to U.S. addresses.